Internship: Online Marketing (Thesis possible)
14 dagen geleden

Job Description

In this role, you have the opportunity to

Support the development and deployment of CRM (Customer Relationship Marketing) programs to enhance Philips’ direct contact with its consumers in the Benelux.

You will also support by acquiring consumer generated content & insights (R&R Ratings & Reviews)) on Philips Products.

You are responsible for

  • Help plan & coordinate e-mail campaigns as part of the consumer engagement plan
  • Using analysis and customer segmentation to improve both running and new CRM campaigns
  • Help measure and track campaigns for R&R and CRM.
  • Coordinate, plan and monitor campaigns within our Philips Testing Program
  • Extra ad hoc activities in line with CRM and R&R
  • You are a part of

    You will be part of a dynamic young digital marketing team, consisting of multiple experts on Performance, Digital Marketing, Analytics, E-

    Commerce, Search and Web. You will be based at our office in Eindhoven.

    To succeed in this role, you should have the following skills and experience

  • attending a University or University of Applied Sciences with a major in the area of Business Administration, Business Management, Communication or Marketing
  • an experienced user of Microsoft Excel
  • experience with copy-writing & content creation
  • self-motivated, innovative, highly organized and attentive
  • fluent in Dutch, both written and spoken
  • excellent in English, both written and spoken
  • Digital native, you know how to unlock the power of digital marketing
  • In return, we offer you

    We offer you an opportunity to learn and grow in a dynamic digital marketing environment.

  • This internship assignment could be suitable for thesis
  • Duration : 6 months
  • We prefer students to start in August, but no later than September 2018!
  • Why should you join Philips?

    Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum.

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