Intern in the CRM team for Domestic Appliances in Europe
Philips Lighting
Amsterdam, Noord-Holland, Netherlands
2 uur geleden

Job Description

Join our highly diverse, motivated and fun Consumer Care and Engagement Team! Our team’s task is to drive consumer happiness and loyalty of a growing community by delivering premium service, effortless experiences and continuous relevant engagement.

We are a team consisting of highly motivated professionals but also collaborate with cross-functional teams and local European markets and our focus is on Consumer Engagement and Loyalty.

In this role you have the opportunity to :

Drive consumer happiness and loyalty of a growing community by delivering premium service, effortless experiences and continuous relevant engagement.

You are responsible for :

Activities in all digital and channels to grow the customer database with high value audiences.

Setting up, A / B testing and optimizing email campaigns in Marketing Automation tools in order to increase engagement and customer lifetime value.

Analyzing email, social media, e-commerce data, consumer feedback. Create performance reports for campaigns, propose and implement optimizations.

Engaging with internal cross-functional teams and contact markets to ensure projects are completed on time and with quality.

Co-creating content with Global team.

You are part of :

Consumer Care and Engagement Team within the new Domestic Appliances Marketing organization. Focus is on Consumer Engagement and Loyalty.

You will collaborate with cross-functional teams like Consumer Store, Market Insights & Analytics, Consumer Marketing, Campaign Managers, Planning, Legal, Privacy, Digital Services, IT and of course local European marketing teams.

To succeed in this role, you should have the following skills and experience :

  • Currently studying towards a Bachelor / Master degree.
  • Intermediate Excel and PowerPoint skills.
  • Hands on mentality and some affinity with email, web, e-commerce data.
  • Fluent in oral and written Business English. Additional languages are well appreciated.
  • Experience with copywriting and translations is well appreciated.
  • Analytical, eye for detail, creative spirit and eager to learn and improve.
  • Project management skills.
  • Consumer obsession : put yourself continuously in the shoes of the consumer.
  • Proactive and result-driven
  • Capable of working independently with minimal supervision.
  • In return we offer you

    A meaningful starting career, with new challenges in our dynamic organization, working in an encouraging multinational and multicultural environment.

    We are happy to provide you with this opportunity to work with new technologies. You will be surrounded by passionate and committed, colleagues who share your ambition to create outstanding customer experiences.

    Your work will be ambitious and full of opportunities for growth. Variety and challenge will be part of your daily routines.

    Why should you join Domestic Appliances?

    Philips’ Domestic Appliances business is a global leader with EUR 2.3 billion in sales in 2019 in kitchen appliances, coffee, garment care and home care appliances, with successful products such as the Airfryer, Automatic Coffee Machines with LatteGo and SpeedPro Max Aqua vacuum cleaner, and many more that are used by millions of people every day across the world.

    In January 2020, Philips announced that it would be considering new ownership options for Domestic Appliances, as it is not a strategic fit for the company’s future as a health technology leader, and committed to finding the right home for the business to ensure that it is set up for continued success serving customers, leveraging the Philips brand and driving growth across the markets that it serves.

    In its 128 year history as a leading innovator, Philips has had to reinvent itself a number of times to remain competitive.

    This has involved several high-profile divestments, resulting in the company’s successful track record in managing complex change of this scale.

    Such transformations offer unique opportunities for employees to make their mark’ and gain expertise in a specific and dynamic environment - those who can deliver results while navigating and contributing to changes will gain unique skills and perspective that will prove valuable for the rest of their careers.

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