Membership & Loyalty Growth Manager
Hilversum, Netherlands
3 uur geleden

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Membership & Loyalty Growth Manager

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be.

The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination.

The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.

Nike, Inc. Retail Corporate is the backbone to stores around the world. A global network of teams Finance, Human Resources, Talent Development, Marketing, Merchandising, Real Estate and Strategic Planning direct the daily operations of Nike.

com and the hundreds of Nike Stores and Nike Factory Stores. Retail Corporate teams share the same passion and energy for the brand as their in-

store teammates, and it shows : Retail continues to be one of Nike’s top areas of growth.

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Nike’s Consumer Direct Offense is designed to serve the athlete faster and more personally, at scale, led by digital. With focused growth through key categories, this new offense will connect the NIKE Brand and products with consumers in new and more powerful ways across 12 key cities and 10 key countries.

At the heart of the Consumer Direct Offense is Nike’s new NikePlus membership program that will provide member-only access to the products members love, matched to their individual preferences and buying patterns.

This unique access to Nike’s greatest innovations and hottest styles is about three key benefits that serve consumers on their terms : first access to the latest products, exclusive access to personalized services and experiences, and reserved product for members only.

To supercharge this offense, we have brought together a Nike Membership organization. Our mission is to create the world’s most distinctive membership program that accelerates consumer connections while driving growth and profitability for the Nike Brand.

For that team we are now recruiting a Membership & Loyalty Business Growth manager.The responsibilities in that role are

Operate a framework to evaluate member benefits (projected performance and actual performance) and ensure continuous optimization

Forecast & optimize benefit inventory & redemption

Use economic analysis to identify opportunities to optimize the business of membership at the Geo, with a focus on member benefits, member segments and consumer mindsets

Utilize decision framework to ensure benefit scalability and alignment with the long-term geo membership plan

Track & report business targets & KPI’s at the geo level

Partner closely with Finance to support them to run the member shadow P&L at the Geo level

Develop strong partnerships across Finance, Global Consumer Knowledge and Integrated Knowledge.


  • Bachelor and at least 4-5 years of relevant experience within Finance, Strategy, Membership, or Customer Loyalty.
  • Ability to develop locally-relevant economic analysis on member experiences, digital products and membership-related benefits
  • Expertise developing / managing membership, subscription, retail and direct to consumer business models
  • Expertise developing / using balanced scorecards used for performance management
  • Expertise developing and evangelizing tools among the business community
  • Ability to work as a part of an international virtual team and foster close-knit collaboration
  • Ability to prioritise and to execute with precision
  • Good experience in presenting and strong communication skills
  • Solid team player with experience within a international matrix
  • NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development.

    No matter the location, or the role, every Nike employee shares one galvanizing mission : To bring inspiration and innovation to every athlete* in the world.

    NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

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