Performance Marketeer
Apply Now Publish Date Feb.. 09, 2022 Location Utrecht Netherlands Company WorldLine
Are you a performance marketeer who knows exactly how to drive relevant traffic and generate leads for our B2B sales teams?
Can you challenge yourself, colleagues and agencies to spot new opportunities before any others? Do you want to be part of a young and energetic team?
Then you are the candidate we are looking for to join our Digital Sales team in Utrecht.
Your day-to-day responsibilities include :
Together with our agency build the foundation of our B2B performance marketing activities
Identify new digital sales opportunities, markets and audiences
Identify appropriate use of performance marketing channels (SEA, display advertising, Social Media advertising, nurturing campaigns, email, etc.)
Generate leads in Mass Market (Small and medium business)
Generate direct sales through our digital platform
Manage AdWords, display / social media advertising campaigns (partly through our agencies)
Manage display advertising creation
Manage / build campaign landing pages
Manage ad copy and social / display creatives
Manage ad spend
Analyze and optimize campaigns, audiences, ROAS and revenue performance
Work in close cooperation with Digital Sales, trade marketing and sales teams
Essential job skills :
Bachelor degree (or higher) in (digital) marketing and / or communications
2-4 years relevant hands-on work experience in performance marketing
Experience with AdWords, display / social media advertising and affiliates
Experience in managing and closely working with advertising agencies
Experience in managing ad stack
A firm understanding of online marketing tactics, website analytics, dashboard management and KPI management
Ability to set goals and accomplish them within given timeframes
Detailed understanding of how to use analysis to maximize ROI
Highly organized and systematic
Strong analytical skills
Strong in execution
Eye for detail
Fluent in Dutch and English
Contact information
For more information about this position you can contact Stephan Hoevenaar, Team Manager. For information about the process, you can contact Carolien Polman, Recruiter
Apply Now